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The Packaging Innovation Awards
Judging criteria & Categories
Learn more about the award categories and the criteria our expert judges are using to decide on the most innovative designs in packaging.
Award categories
Our four award categories chart excellence across packaging technology, sustainability and user experience, mirroring the multifaceted and interconnected nature of today’s packaging value chains.
Diamond Award
Recognizing one package that demonstrates superior excellence in all three categories.
Platinum Awards
Recognizing packaging that demonstrate excellence in all three categories.
Gold Awards
Recognizing packaging that demonstrate excellence in at least two categories.
Silver Awards
Recognizing packaging that demonstrate excellence in at least one category.
Why enter the Packaging Innovation Awards?
The awards provide emerging talents and established brands alike the chance to showcase their most innovative packaging on a global platform. Winning designs will be featured prominently within the worldwide packaging industry, earning acknowledgment from peers and expanding visibility into new markets and audiences.
Judging Criteria
- New and/or clever use of materials.
- New technology integration in the pack or through the value chain.
- Creative configuration and/or assembly.
- Increased production and/or distribution efficiency.
- Increased packaging line and/or conversion efficiency.
- Supports and advances a more circular economy.
- Incorporates recycled content in the design.
- Designed to be reused, refilled or recycled.
- Reduced CO2 emissions
- Greater resource and production efficiency*.
- Helps reduce production and packaging waste.
- Made with bio-based and/or compostable materials.
* Includes reduced packaging waste and environmental considerations, such as energy, water and soil
- Fulfills a user’s need and/or provides an enhanced experience**.
- Aids product merchandising and encourages purchase.
- Improves and enhances product accessibility.
- Establishes a preferred price/value equation.
** “User” defined as both the consumer and any users along the value chain
Explore more in packaging
Accelerating packaging innovation by enabling brands to quickly bring solutions to market.
Developing materials that enable packaging structures to deliver improved performance and sustainability benefits.
Dow’s approach for a better way to make, use and reuse plastics.
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