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Scalp Care

From root to shoot: Scalp care is as important as skin care

As consumers are faced with pollution and varying water qualities, the desire for products with scalp care benefits are on the rise. Consumers are looking for products to help with Psoriasis, dandruff and dry or oily scalps.

How can you make sure consumers have happy heads of hair?

Dow scalp care formulations, customized for the needs of diverse target consumer groups, bring a healthy and enjoyable life experience.

Fresh and Cool

Dow’s fresh and cool formulations were created to help consumers who hate dandruff, oily scalps and low hair volume

Caring Me
A sulfate-free mild shampoo with creamy foam

Scalp Soothing Massage Cream
A hair pretreatment that provides instant sebum absorption


Be Your Best Self

These two formulations are best for consumers who do not want frizzy, dull, flat or lifeless hair by the end of their day.

Sprinkle Powder
An all-round sebum absorbing powder

Cheer Me Up
A spray to provide an instant fuller and natural styling look


Treat Yourself

Made to help consumers in the prime of their life who are concerned with dry scalp, hair loss and prematuring aging.

Breeze Essence
A multi-functional serum to provide healthier scalp with moisturizing and reduced inflammation

3 in 1 “Treat Your Self” Conditioner
An “all in one” product for gentle scalp massage, shampoo and hair conditioner