Imagine Building Better

Turning change into value in Europe’s construction market

Stay ahead of Europe's changing landscape while unlocking growth and competitive advantage in the construction market.

Online Event: Europe's construction market is changing. Are you ready to turn those changes into opportunities?

Join Dow Construction Chemicals and the Head of Europe from the World Green Building Council for a practical discussion on sustainability and regulatory trends reshaping the industry. Learn how businesses are responding, uncover new opportunities for growth, and explore solutions that help meet evolving market demands while maintaining performance and profitability.

November 17, 2026 | 2:00 – 3:00 PM CET

Secure your place today. 

Welcome & Opening

An introduction to the opportunities emerging from Europe's evolving sustainability and regulatory landscape, and how organizations can prepare for change while driving growth.

Carolina Gregorio | Sustainability Policy and Advocacy Director EMEA, Dow

Sustainability as a Growth Driver

Why sustainability is a business imperative across Europe's construction market. A perspective on how evolving customer expectations, changing market dynamics, and increasing sustainability demands are creating new opportunities for growth, differentiation, and business value.

Róbert Baán | Commercial Director EMEAI, Dow Construction Chemicals 

KEYNOTE | The European Reality: New Rules of the Game

New regulations, rising expectations, and evolving market demands are reshaping the future of construction in Europe. How the Energy Performance of Buildings Directive (EPBD), Green Public Procurement (GPP) requirements, and the Circular Economy Act are driving change, why a compelling business case is becoming essential, and how your business can stay ahead, create value, and strengthen its license to operate.

Laura Pallares | Regional Head Europe, World Green Building Council

What Matters in Europe: Turning Sustainability into Business Value

How Europe’s new regulatory chain is increasing demand for verified product-level sustainability data, including EPDs and PCFs. Practical perspectives and European success stories on how companies can turn regulatory change into market access, differentiation, and business value.

Silvia Sanchez Angel | Global Sustainability Manager, Dow Construction Chemicals

Innovation Made in Europe: Delivering Sustainable Performance Without Compromise

How Dow's current and near-term innovations are helping European customers transition to lower-carbon products and deliver more durable, resource-efficient buildings. Focus on solutions for low-carbon cements, waterproofing, energy efficiency, and circular construction designed to help more sustainable performance without compromise.

Inken Beulich | R&D Director EMEAI, Dow Construction Chemicals

What Leaders in Europe Must Do Next

Key actions organizations can take to navigate change, strengthen competitiveness, and unlock future opportunities.

Carolina Gregorio | Sustainability Policy and Advocacy Director EMEA, Dow

sustainable glass office building with tree

Don’t miss out!

This event is worth your time if you're looking to strengthen your position and unlock business value in Europe's construction market. 

✔ Stay ahead of changing market and customer expectations.
✔ Identify opportunities for growth and differentiation.
✔ Accelerate your sustainability journey with confidence.

Gregorio Rocha, Carolina (C) - Dow

Carolina Gregorio, Sustainability Policy and Advocacy Director EMEA, Dow 

Carolina leads Dow's sustainability external engagement activities across Europe, the Middle East, Africa, and India, focusing on climate and circularity policy, value chain collaboration, and industry advocacy. She represents Dow in several leading industry organizations and works to advance practical sustainability solutions across the value chain. Carolina is co-chair of the EUROPEN board and Plastics Europe’s Circularity Council.

Robert Baan - Dow - Portrait

Róbert Baán, Commercial Director EMEAI, Dow Construction Chemicals

Róbert leads the commercial strategy for Dow Construction Chemicals across Europe, the Middle East, Africa, and India. Driven by a customer-first mindset, he is dedicated to helping customers find solutions that meet their technical, commercial, and sustainability goals. Róbert also serves as Dow's Country Leader for South Central and Eastern Europe, helping advance strategic initiatives and market development across the region.

Laura Pallares - World Green Building Council - Portrait

Laura Pallares, Regional Head Europe, World Green Building Council

Laura leads the World Green Building Council's European Regional Network, coordinating collaboration across more than 20 Green Building Councils and regional partners. Through a network representing over 4,000 organizations across the construction value chain, she works to accelerate the transition to a net-zero, resource-efficient, and healthy built environment across Europe.

Silvia Sanchez - Dow - Headshot

Silvia​ Sanchez Angel, Global Sustainability Manager, Dow Construction Chemicals

Silvia leads the sustainability strategy for the Construction Chemicals business, working with construction leaders to turn sustainability pressure into practical business advantage. She focuses on navigating evolving regulations and customer needs, translating sustainability requirements into scalable solutions that support competitiveness and market access.

Inken Beulich - Dow

Inken Beulich, R&D Director EMEAI and APAC, Dow Construction Chemicals 

Inken leads research, development, and technical service activities for Dow Construction Chemicals across Europe, the Middle East, Africa, India and Asia Pacific. With more than 25 years of experience in the construction industry, she focuses on developing innovative solutions that advance sustainability while delivering value for customers. Inken is a board member of the European Construction Chemicals Association.

sustainable glass office building with tree

Don’t miss out!

This event is worth your time if you're looking to strengthen your position and unlock business value in Europe's construction market. 

✔ Stay ahead of changing market and customer expectations.
✔ Identify opportunities for growth and differentiation.
✔ Accelerate your sustainability journey with confidence.