DowIcon_Default_EventsAsset 105 chart_icon form-checkmark form-radio__bullet cog icon profile-icon-header profile-locked-icon-header cart-icon-header region-icon-header nav_call home_sds homepage_hero_new--rollover list-bullet nav-close nav-close nav-hamburger nav-right-arrow--mobile nav_brochures nav_call nav_cart nav_case_studies nav_check_mark nav_close_x nav_common_questions nav_distributor nav_driving_directions nav_exclamation_point nav_external_links nav_find_formulations nav_find_products nav_info nav_learn_how_to_use nav_literature nav_lock nav_map nav_media_center nav_pdf nav_quick_checkout nav_read_latest_news nav_sample nav_selection_guides nav_tooltip nav_white_papers noav-icon-safe-handling-18x18 pdp-add_part_number pdp-arrow--left pdp-arrow--right pdp-box Funnel pdp-list_collapse pdp-list_expand Vector Smart Object12 Vector Smart Object12 pdp-shopping_cart s> social_facebook social_google social_linkedin social_pinterest social_rss social_twitter social_youtube utility-search utility-tooltip voc_icon > technical_content
[{"values":[{"value":"Português-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"Español-Spanish","languageCode":"es-es","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"}],"label":"BR","default":"pt-br"},{"values":[{"value":"Português-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"Español-Spanish","languageCode":"es-es","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"}],"label":"JP","default":"ja-jp"},{"values":[{"value":"Português-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"Español-Spanish","languageCode":"es-es","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"}],"label":"CN","default":"zh-cn"},{"values":[{"value":"Português-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"Español-Spanish","languageCode":"es-es","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"}],"label":"US","default":"en-us"},{"values":[{"value":"Português-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"Español-Spanish","languageCode":"es-es","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"}],"label":"ES","default":"es-es"},{"values":[{"value":"Português-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"Español-Spanish","languageCode":"es-es","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"}],"label":"KR","default":"ko-kr"}]
true

INVISU™ Water-Borne Label Adhesives

A dedicated resource for the label industry

PSA labels on bottles

Want to expand the possibilities of label performance?

Labels – and label technologies – are evolving. The industry is seeking innovations to meet the changing demands. E-commerce challenges. Clear-look, minimalist designs. Increased production speeds. Adhesion to numerous substrates and non-traditional packaging. And the ever-growing environmental demands.

row of wine bottles with labels

That’s why INVISU™ Water-Borne Label Adhesives – our latest advancements in acrylic adhesive performance for pressure sensitive paper and film label applications – are so exciting. This newest family of label adhesives defines Dow’s commitment to the label industry. They are strategically targeted to make it easier than ever to address acrylic label adhesive challenges and expand the possibilities of label performance.

We look forward to collaborating with the value chain and sharing our resources to help label stock manufacturers, converters, and brand owners combine the art and science necessary to move the label industry forward.
 


Link to other source materials