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ECOFAST™ Pure

Sustainable Textile Treatment

How can we create apparel to be made, sold and worn with integrity?

Wherever you are in the value chain, you can’t deny the impact that global fashion has on our world – our culture, economy and planet. While this leading industry provides billions of us with colorful apparel, textile dyeing is the second largest cause of water pollution in the world1. It also consumes 5 trillion liters of water each year2, which is nearly enough to supply all humanity with drinking water.

What if we could create sustainable fashion without sacrificing color and quality?

This is where our ECOFAST™ Pure Sustainable Textile Treatment can make a bold difference. As a cationic treatment in the cotton dyeing process, this award-winning technology can help deliver up to:

  • 90% less process chemicals, including dyes, salt and other additives 
  • 50% less water with fewer rinses and faster cycle times 
  • 50% less dye with improved uptake 
  • 40% less energy with room-temperature dyeing
ECOFAST前処理比較
Comparison of shirt when pretreated to untreated cotton

ECOFAST™ Pure meets the ZDHC Roadmap to Zero Programme and Manufacturing Restricted Substances List (MRSL) to ultimately help you achieve your sustainability targets and address important challenges like water pollution and water scarcity.

Like you, we believe sustainability shouldn't have to come at the sacrifice of design. You can lower the environmental impact of clothing, without lowering your standards. ECOFAST™ Pure is compatible with direct and reactive dyes and delivers comparable or enhanced colorfastness to keep garments bright and bold wear after wear.

When you use ECOFAST™ Pure, we’ll be there at every step. We offer global support for implementation and optimization of the product, while helping to save more of the planet’s most precious resources.

ecofast video

Let’s work together to create color with integrity.

The resource use comparison chart shows typical values, not to be construed as specifications. The t-shirt comparison image shows cotton samples that received 4% dye loading of Direct Blue 86.

ECOFAST™ Pure Sustainable Textile Treatment is undergoing a series of global chemical registrations and toxicology evaluations. As additional information is obtained, the supporting environmental, health, and safety documentation will be updated.

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サステナビリティアワード2020
ECOFAST™ Pure Wins 2020 BIG Innovation Award
ECOFAST™ Pure Wins 2019 Edison Award