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스타일링 보조 및 고정제

Hair styling solutions that last and prevent damage against heat

스타일은 끊임없이 변화하고 있으며, 소비자들은 관리의 용이함과 컨트롤하기 쉬운 트렌디한 스타일링 제품을 찾고 있습니다. 전 세계 소비자들은 낮이든 밤이든 자신의 모발이 환상적인 모습과 느낌을 가지고 있다는 확신을 원합니다. 또한 이들은 원하는 룩을 달성하고 보호하는데 도움이 되는 성분과 특성의 올바른 조합을 지닌 다기능 스타일링 제품을 원합니다. 다우는 첨단 스타일링 성분과 포뮬레이션을 제공하여, 자연스러워 보이고, 잔여물이 없으며, 걱정이 없는 모발을 만들어주며, 일과 여가를 즐기는 동안 스타일을 유지시켜 줍니다.

Consumers want both great hair styling and healthy looking hair. But thermal hair styling can damage and even destroy hair. Heat protection solutions from Dow will help your products protect hair from the damaging effects of thermal styling,allowing your customers to have both great looking style and healthy looking hair.
 

Heat protection

  • Defend against damage caused by heat styling, up to 230°C/446°F
  • Preserve cuticle integrity
  • Up to 98% reduction of hair breakage
  • Restore hair’s healthy, hydrophobic state
  • Maintain hair suppleness

Ease of styling and long-lasting style

  • Improve hair alignment after blow drying
  • Decrease number of straightening iron passes: up to 50% faster styling
  • Create long-lasting shape with frizz control
  • Eliminate flyaways
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The scientists at Dow developed new test methods for heat protection based on real world consumer hair care behavior and incorporated higher temperatures of up to 230°C/446°F. ProtecTRESS silicone solutions offer proven benefits and fully substantiated claims.

Tested on different hair types (Caucasian slightly bleached, Frizzy Type B, Latino)


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