Pure Sustainable Textile Treatment
How can we create apparel to be made, sold and worn with integrity?
Wherever you are in the value chain, you can’t deny the impact that global fashion has on our world – our culture, economy and planet. While this leading industry provides billions of us with colorful apparel, textile dyeing is the second largest cause of water pollution in the world1. It also consumes 5 trillion liters of water each year2, which is nearly enough to supply all humanity with drinking water.
What if we could create sustainable fashion without sacrificing color and quality?
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The resource use comparison chart shows typical values, not to be construed as specifications. The t-shirt comparison image shows cotton samples that received 4% dye loading of Direct Blue 86.