Modeladores y Fijadores para el Cabello

Hair styling solutions that last and prevent damage against heat

La moda cambia constantemente, por lo que los consumidores siempre están buscando nuevosproductos de estilizado que mejoren el control y la manejabilidad del cabello. En todo el mundo,nuestros consumidores quieren sentirse seguros con la apariencia de su cabello, sabiendo quese mantendrá deslumbrante durante todo el día. Además, buscan productos multifuncionales queofrezcan el equilibrio perfecto de atributos e ingredientes, para una apariencia perfecta y unaprotección mejorada. Dow ofrece formulaciones e ingredientes para estilizado que le dan a sucabello un aspecto más natural, sin acumulación de residuos y sin preocupaciones, para que losconsumidores puedan mantener increíbles peinados bajo cualquier circunstancia.

Consumers want both great hair styling and healthy looking hair. But thermal hair styling can damage and even destroy hair. Heat protection solutions from Dow will help your products protect hair from the damaging effects of thermal styling,allowing your customers to have both great looking style and healthy looking hair.

Heat protection

Defend against damage caused by heat styling, up to 230°C/446°F
Preserve cuticle integrity
Up to 98% reduction of hair breakage
Restore hair’s healthy, hydrophobic state
Maintain hair suppleness

Ease of styling and long-lasting style

Improve hair alignment after blow drying
Decrease number of straightening iron passes: up to 50% faster styling
Create long-lasting shape with frizz control
Eliminate flyaways

The scientists at Dow developed new test methods for heat protection based on real world consumer hair care behavior and incorporated higher temperatures of up to 230°C/446°F. ProtecTRESS silicone solutions offer proven benefits and fully substantiated claims.

Tested on different hair types (Caucasian slightly bleached, Frizzy Type B, Latino)

Featured Products