It is a low-carbon hydroxyethyl methyl cellulose (HEMC) developed for use in cement-based tile adhesive formulations. It imparts a balanced combination of open time, adhesion, shear strength, workability and water retention. The selected particle size distribution enables quick, lump-free dissolution. It is compatible with all conventional mineral and organic binders. As part of the Decarbia™ portfolio, this product contributes to a lower overall carbon footprint.