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Materials Ecosystem
Design for Circularity
Learn how Dow is designing its materials for circularity to reduce environmental impact and ensure product integrity for brand owners and manufacturers.
The role of Design for Circularity in the materials ecosystem
Circular packaging design is indispensable in supporting markets to transform materials use for reduced environmental impact. Brand owners and manufacturers must consider tradeoffs between cost and performance while ensuring that packaging product integrity remains intact. Learn how we can meet circular design targets to enable recyclability.
Learn how we can meet targets to enable recyclability.
Our circular design process
Materials science companies are innovating more circular material-based options for plastics. Such as materials created from renewable waste.
Packaging converters are exploring how they evolve to generate growth and new collaboration opportunities that support customers as they revise their packaging portfolios for the circular economy.
New design models are helping to enable a shift away from disposable to reusable packaging. Design innovations are necessary to promote stronger recycling options and transition more plastic packaging into recyclable structures.
Mengniu
Dow partnered with Mengniu, a leading dairy brand in China, to develop an all-polyethylene (PE) yogurt pouch designed for recyclability. Using INNATE™ TF-BOPE Resins from Dow, this innovative packaging helps ensure enhanced performance while supporting closed-loop recycling. As part of Mengniu’s goal for 100% recyclable packaging by 2025, this option marks a significant step toward a circular economy, reducing reliance on nonrenewable resources and aligning with China’s Zero-waste Cities initiative.
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Liby
Dow and Liby, a leading laundry brand in China, have partnered to introduce fully recyclable packaging for laundry pods using INNATE™ TF Polyethylene Resins from Dow for Tenter Frame Biaxial Orientation (TF-BOPE). This all-polyethylene (PE) structure is designed to be recycled in existing streams, offering high toughness to prevent leakage during e-commerce transportation, and excellent optics for shelf appeal.
Lion Corporation
Dow collaborated with Lion Corporation to launch refill bags designed for recyclability for Shokubutsu Monogatari shower cream in Thailand. Using INNATE™ TF-BOPE Resins from Dow, the refill bags feature an all-polyethylene structure for easy recycling while maintaining high toughness, excellent optics, and product quality. This collaboration advances a circular economy by reducing greenhouse gas emissions and replacing traditional multi-material packaging with sustainable alternatives now available nationwide.
NICE Group
Dow’s materials science expertise and portfolio of high-performance polyethylene materials help enable us to work closely with Amcor, a global leader in producing responsible packaging, to develop a full plastics laminate which is the first big step to developing toothpaste tubes that are designed to facilitate recyclability.
Bear Naked
Through creative collaboration and our RecycleReady technology, we worked with Berry Global and Kashi to launch a pouch that is designed for recyclability for Bear Naked granola.
Let’s talk circularity
Learn more as we unpack the complexity of ‘plastics circularity’ with TikTok scientist, Chemical Kim.
Get in touch to collaborate with us.