Mondial Suole Makes New Strides in Footwear Comfort with iTen® Brand of Shoe Soles

New Range adopts ENERLYTE™ system from Dow Chemical to ensure enhanced ergonomics and sensation

HORGEN, SWITZERLAND - Italian shoe sole manufacturer, Mondial Suole has launched iTen®, its latest brand of shoe soles packed with an array of benefits to ensure maximum comfort for the wearer in a variety of walking conditions. Powered by ENERLYTE™ Polyurethane (PU) Elastomer from Dow Chemical, the iTen® range features include lightness, high “energy-return,” soft touch and durability. Designed for the active consumer, iTen® responds precisely to the most pressing market demands for shoe comfort and performance that is able to strike the right balance between ergonomics and sensation. The use of ENERLYTE™, a water-blown PU soling system, also ensures these soles are environment-friendly.

“It is with pride that Mondial Suole presents iTen®, the new brand of soles and midsoles that will change the footwear scene, a new generation that strongly breaks with the past,” said Gianfranco Doria, CEO of Mondial Suole. “iTen® is the result of major investments in R&D, human resources and equipment, as well as the result of the constant collaboration with Dow, historical partner of the Mondial group.”

“I would like to congratulate Mondial Suole on the launch of the fantastic iTen® range of shoe soles,” said Giuliano Tomassi Marinangeli, President of Dow Western Europe & Eastern Europe and General Manager, Dow Italy. “At Dow, we recognize that collaboration drives innovation and we are committed to continue bringing our material science expertise in helping our customers innovate to achieve ideal levels of comfort for today’s consumer.”

The ENERLYTE™ Polyurethane (PU) Elastomer is a system designed for the active consumer, bringing lightweight, durable, high “energy return” and soft-touch soles to the athleisure market.

“The composition and morphology of ENERLYTE™ enables customers like Mondial Suole to develop soling systems that adeptly combine comfort and performance for the growing market of athleisure consumers. iTen® is a great example of this!” said Akil Sahiwala, Marketing Manager of Footwear, Dow Polyurethanes. “Our goal is to continue delivering high-quality sustainable materials and tailored solutions for our customers to gain competitive advantage in a rapidly evolving industry.”

About Mondial Suole
Mondial Suole was established in 1978 in the Marche footwear district as a company specialized in the manufacturing of soles for sandals. Initially focused on the production of polyester polyurethane mixture, in later years Mondial Suole widened its production to include all types of polyurethane from polyester to the most sophisticated polyether for shoes, gaining important market shares and establishing its leadership in the industry. Today the Mondial Suole group includes different companies operating in the shoe sole sector with a worldwide market presence. As a winning business model, the company is strongly focused on product and design quality and is highly competitive on the market. Given its excellent reputation, Mondial Suole collaborates with the most important Italian and European footwear brands.

About Dow Polyurethanes
Dow Polyurethanes develops and delivers a broad portfolio of technologies and customized solutions to customers in a variety of industries under its DurableScience, ComfortScience and InsulationScience category brands. Applications range from industrial and infrastructure solutions, to consumer comfort solutions in flooring, furniture, bedding and footwear, to automotive solutions for interior, and energy-efficient insulation materials. The business manufactures and sells key chemical components as well as fully-formulated polyurethane systems for rigid, semi-rigid and flexible foams, and coatings, adhesives, sealants, elastomers and composites. Dow is the world's largest producer of propylene oxide (PO), propylene glycol (PG), and polyether polyols, and is a leading producer of quality aromatic isocyanates, such as MDI. Striving to meet the specific needs of its customers in their local geographic regions, Dow Polyurethanes operates a global network of production sites and systems houses, as well as innovation and service centers. The business has an ongoing initiative to lead the industry in providing high-performance products that meet critical market needs and contribute to a more comfortable, healthier and resilient society. For more information, visit www.dowpolyurethanes.com and follow us on Twitter and LinkedIn.

About Dow
The Dow Chemical Company (Dow) combines science and technology knowledge to develop premier materials science solutions that are essential to human progress. Dow has one of the strongest and broadest toolkits in the industry, with robust technology, asset integration, scale and competitive capabilities that enable it to address complex global issues. Dow’s market-driven, industry-leading portfolio of advanced materials, industrial intermediates, and plastics businesses deliver a broad range of differentiated technology-based products and solutions for customers in high-growth markets such as packaging, infrastructure, and consumer care. Dow is a subsidiary of DowDuPont (NYSE: DWDP), a holding company comprised of Dow and DuPont with the intent to form three strong, independent, publicly traded companies in agriculture, materials science and specialty sectors. More information can be found at www.dow.com.

For additional information, contact:

Neil Fernandes
Business Communications
Dow Polyurethanes
+971 564174012

Enrica Rossi
Geographic Communications
Dow Italia S.r.l.
Phone: +39 0248224420