Helped Mitigate the Carbon Footprint of the Sochi 2014 Organizing Committee before the Olympic Games Began

Olympic Games Sochi 2014

The Challenge

The Sochi 2014 Organizing Committee set an ambitious goal – to deliver Olympic Games with a minimal impact on the environment of the host country. Recognizing an opportunity to address a challenge and help deliver tangible results, Dow partnered with the Organizing Committee and committed to delivering third-party-verified primary climate benefits of 360,000 tons of carbon dioxide equivalent (CO2e) by 2024 to balance its carbon emissions.

The “Sustainable Future” Program for the Sochi 2014 Organizing Committee

As the Official Carbon Partner of Sochi 2014, Dow launched the Sustainable Future program - a ground-breaking initiative aimed at balancing the Organizing Committee’s carbon footprint by implementing low-carbon and energy-efficient technologies across Russia. Mitigation projects enabled by Dow’s low-carbon solutions were designed to upgrade business-as-usual practices in the areas of infrastructure, agriculture and industry, reducing greenhouse gas emissions (GHG) and long-lasting benefits for the country’s economy.

Through this program developed and implemented by Dow, the Olympic Winter Games Sochi 2014 were the first Olympic Games where the direct carbon footprint of the Organizing Committee had been mitigated before the opening ceremony.

  Implemented Projects Winning Collaborations

Project Name: Reduction of Soil Erosion and GHG Emissions Through Minimal Till Farming Practices

Impact: Business as usual farming practices in Russia had led to soil erosion. Introducing sustainable farming practices, such as reduced tillage, helps minimize GHG emissions while reducing soil erosion. These techniques allow the soil to retain carbon and minimize use of mechanical equipment, fertilizers and water.

Case study: Download

  • Dow Agroscience Russia
  • Farmers Edge International
  • Farmers in Vologard, Lipetsk, and Kalingrad Regions in Russia
Construction & Infrastructure

Project Name: Polyurethane One-Component Insulating Foam Air Sealants

Impact: Dow worked with its customer Profflex to launch a marketing campaign with leading window replacement companies. Russian homeowners who were replacing old windows with more energy-efficient ones were provided with cans of foaming insulation sealants. The goal was to promote the domestic usage of polyurethane-based insulating foam sealant to prevent air infiltration and use less energy, which leads to overall improved GHG performance.

Case study: Download

  • Dow-Izolan, Russia
  • Profflex, Russia

Project Name: Blowing agent/propellant conversion for one-component PU foam

Impact: To participate in Sochi 2014’s Sustainable Future Program, Russian foam manufacturer Profflex made some new changes. They chose to bear the additional supply chain, capital project costs and manufacturing risks when converting to a less GHG-intensive blowing agent alternatives and to forgo an advantaged commercial agreement with the incumbent material supplier. To maintain the properties of the foam, the technical team worked to upgrade the polyurethane formulation to one that could handle the new propellant and maintain product performance requirements.

Case study: Download

  • Dow-Izolan, Russia
  • Profflex, Russia

Project Name: Carbon Fiber-Based Composites for Renovation and New Infrastructure

Impact: Presented as a solution for aging infrastructure, the low weight and high strength carbon fiber reinforced (CFR) composite materials can substitute traditional energy intensive reinforcement materials in civil engineering projects. Due to the beyond business as usual nature of the technology, the project aimed at building technical knowledge in the market. Project activities included a technical symposium and workshops on advanced composite material applications, targeted to educate and inform regional authorities, governors, mayors, major utility companies and academia on the technical, environmental and economic benefits of CFR.

Case study: Download

  • Dow-Aksa, Turkey
  • Holding Company Composite, Russia
  • RUSNANO, Russia

Awards and Recognition

September 2014: The Alliance to Save Energy (ASE) awarded the Olympic Movement with the 2014 International Star Award for Energy Efficiency for its significant commitment to the cause of energy efficiency, in particular the mitigation program for the Olympic Winter Games Sochi 2014.


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