Dow Reduces Fat not Flavor at IFT 2016

Philadelphia, Penn.: Wednesday, July 13, 2016

Americans continually seek new ways to improve their eating habits and reduce fat and calorie intake, which will be even easier with the upcoming implementation of the U.S. Food and Drug Administration’s required calorie labeling. At the will showcase two plant-based functional ingredients, developed to help manufacturers reduce fat or offer healthier products to their customers – WELLENCE™ Fat Reduction Food Gums and the METHOCEL™ Portfolio for meat applications.

The two ingredients create a broad offering to help manufacturers differentiate their products with health-minded consumers. WELLENCE™ Fat Reduction can be added to a batter or coating system to reduce fat (and associated calories) up to 35% or more, by reducing the oil uptake during frying, while still maintaining the sensory profile – meaning it has minimal impact on the full-fat flavor and crisp texture.

METHOCEL™ Portfolio for meat applications is a highly versatile suite of tailored ingredients designed to help food manufacturers create convenient, healthier and more cost-effective meat products and meat analogues. The ingredients help improve stability, bite and texture at high and low temperatures – from production to consumption.

“These technologies offer a healthier version of our favorite fried snacks and meat without losing the full-fat flavor and crisp bite that we know and love,” said Christopher Spontelli, Dow Food Solutions market manager. “Those attending IFT will get to try them at our booth and enjoy the tasty, fried snacks with less guilt.”

Dow Food Solutions will join forces with another business unit of The Dow Chemical Company, Dow Agrosciences, at IFT 2016, July 16-19, to sample tasty, fried snacks with a healthier fat and calorie count using two of its leading technologies together. Dow will toss the snacks in batter enabled by WELLENCE Fat Reduction and fry them in Omega-9 Oils, which offer industry-leading levels of good fats with minimal saturated fat and zero trans-fat.

For more information about Dow Food Solutions technologies, visit IFT Booth #412 or

About Dow Pharma & Food Solutions

Dow Pharma & Food Solutions designs differentiated solutions that enable pharmaceutical delivery & nutritional benefits to customers around the world. A business of Dow Consumer Care portfolio, Dow Pharma & Food Solutions offers a single interface to all Dow technologies and expertise focused on solutions serving the pharmaceutical and food manufacturing markets. We provide functional excipients, active pharmaceutical ingredients (APIs) and highly functional food ingredients to help consumers live healthier, more convenient and enjoyable lives. Dow Pharma & Food Solutions employs 1,200 people across nine sites and 15 manufacturing plants, with six cGMPs, serving customers in around 160 countries.

About Dow

Dow (NYSE: DOW) combines the power of science and technology to passionately innovate what is essential to human progress. The Company is driving innovations that extract value from material, polymer, chemical and biological science to help address many of the world's most challenging problems such as the need for clean water, clean energy generation and conservation, and increasing agricultural productivity. Dow's integrated, market-driven, industry-leading portfolio of specialty chemical, advanced materials, agrosciences and plastics businesses delivers a broad range of technology-based products and solutions to customers in approximately 180 countries and in high-growth sectors such as packaging, electronics, water, coatings and agriculture. In 2015, Dow had annual sales of nearly $49 billion and employed approximately 49,500 people worldwide. The Company's more than 6,000 product families are manufactured at 179 sites in 35 countries across the globe. On June 1, 2016, Dow became the 100 percent owner of Dow Corning Corporation’s silicones business, a global company with sales of greater than $4.5 billion in 2015, 25 manufacturing sites in 9 countries and approximately 10,000 employees worldwide. References to "Dow" or the "Company" mean The Dow Chemical Company and its consolidated subsidiaries unless otherwise expressly noted. More information about Dow can be found at