Dow launches game changing fully recyclable polyethylene packaging solution in India
Current flexible packaging solutions contain multiple layers of different polymers and additives that are incompatible during the recycling process, requiring complex processes break down. Dow's revolutionary mono-material all PE laminate packaging solution brings to the table a solution that does not compromise on - aesthetics, brand perception and performance while the postconsumer packaging will remain 100 percent recyclable at the end of its lifecycle.
"Dow encourages the responsible production, disposal and recycling of plastic, and our all new all PE laminate solution looks at addressing the - flexible plastic waste management in India by allowing for full recyclability," said Bambang Candra, Asia Pacific Commercial Vice President for Dow Packaging and Specialty Plastics. "We are excited by the new product and will be working closely with local brand owners to implement our new solution to help them meet regulations around the reduction of usage of multi-polymer plastics to save the environment."
In India, brand owners and consumers have become increasingly dependent on flexible plastic packaging for its superior qualities such as convenience, being lightweight, affordability and barrier properties. However, Plastic Waste Management Rules 2016 – guidelines issued by the Ministry of State for Environment, Forest and Climate Change of India – called for large scale implementation of proper plastic disposal practices and phasing out non-recyclable, multi-polymer packaging. Dow's all PE laminate solution enters the market at an opportune time as brand owners look for environmentally friendly alternatives.
More information of Dow's PE laminate solution will also be available at Dow's booth during PlastIndia 2018. It is located at Hall 15, Booth H15A9 at the Helipad Ground in Gandhinagar, Gujarat.
About Dow Packaging and Specialty Plastics
Packaging and Specialty Plastics, a business unit of The Dow Chemical Company (Dow), combines core strengths of R&D, worldwide reach, broad product lines and industry expertise to deliver innovative and sustainable solutions for plastics. The business is one of the largest polyethylene producers in the world, and a leading collaborator across the value chain on the development of new technologies and applications for high growth markets in packaging, health & hygiene, transportation, consumer, and infrastructure.
The Dow Chemical Company (Dow) combines science and technology knowledge to develop premier materials science solutions that are essential to human progress. Dow has one of the strongest and broadest toolkits in the industry, with robust technology, asset integration, scale and competitive capabilities that enable it to address complex global issues. Dow's market-driven, industry-leading portfolio of advanced materials, industrial intermediates, and plastics businesses deliver a broad range of differentiated technology-based products and solutions for customers in high-growth markets such as packaging, infrastructure, and consumer care. Dow is a subsidiary of DowDuPont (NYSE: DWDP), a holding company comprised of Dow and DuPont with the intent to form three strong, independent, publicly traded companies in agriculture, materials science and specialty sectors. More information can be found at www.dow.com