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Façade Paint

Enabling high-performance facade paint with superior weatherability    

Consumers of today demand more than ever from exterior paints, expecting smooth, uniform coverage with fewer coats and more pigment. Exterior coatings have the ability to provide two key attributes:  they beautify building exteriors with rich and long-lasting colors, and they provide protection against harsh environments that cause buildings to deteriorate. Dow offers a range of solutions – both binders and additives – that deliver the performance building exteriors need, including:    

  • Multi-substrate adhesion capabilities including over wood, aluminum, vinyl, chalky surfaces, masonry and many types of composite materials 
  • Proven performance, durability & weathering on exterior exposure spanning geographies and conditions 
  • Alkali, efflorescence and mildew resistance 
  • Dirt pick up & cracking resistance 
  • Tint and gloss retention 
  • Formulation capabilities over a across a range of sheens from flat to semi-gloss 
  • Direct-to-substrate capabilities without the need for specific primer steps 
  • Capabilities to optimize titanium dioxide levels in the formulation or deliver exceptional hiding at similar TiO2 levels  
  • Low-VOC and APEO-free capabilities