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Soft Focus

Blur the Lines with Silicone

Consumers are looking for products with an immediate and lasting optical effect that can help mask the appearance of wrinkles, pores and other skin imperfections – products that give them confidence in their ability to look their best at any age.

We can help you develop formulations that deliver those benefits with advanced silicone technologies and soft-focus testing and formulation expertise from Dow Consumer Solutions.

Delivering Soft Focus Through Science

Select specialty silicones from Dow Consumer Solutions have demonstrated their ability to add soft-focus (blurring-effect) benefits to oil-in-water, water-in-oil and water-in-silicone skin care formulations.

Soft focus can be achieved through the use of silicone particulates or specially engineered silicone films.

Silicone comparison
Product INCI Name Additional Benefits for Skin Care
DOWSIL™ VM-2270 Aerogel Fine Particles Silica Silylate
  • Sebum absorption
  • Thickener of oil phases (polar to nonpolar oils)
DOWSIL™ 9509 Silicone Elastomer Suspension Dimethicone/Vinyl Dimethicone Crosspolymer (and) C12-14 Pareth-12
  • Sebum absorption
  • Smooth, silky feel
  • Mattifying
  • Increase viscosity of water-in-silicone
DOWSIL™ 9701 Cosmetic Powder Dimethicone/Vinyl Dimethicone Crosspolymer (and) Silica
  • Sebum absorption
  • Powdery feel
  • Enhance viscosity of water-in-silicone
  • High oil absorption
DOWSIL™ EP-9801 Hydro Cosmetic Powder Dimethicone/Vinyl Dimethicone Crosspolymer (and) Silica (and) Butylene Glycol
  • Water-dispersible
  • Powdery feel
  • Mattifying
  • Sebum absorption
DOWSIL™ SW-8005 C30 Resin Wax C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane
  • Rheology modifier
  • Good compatibility with organic oils
  • SPF boosting in water-in-oil

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View Representative Test Results
Specialty silicones for soft focus