Human Element Advertising.

Human Element

Discovery begins when you see things with new eyes. That's the power of looking at life through the eyes of the Human Element, you can see the bond between chemistry and humanity and you see the potential for solving human problems. New thinking and new solutions for the way we live and even the clothes we wear. Solutions like DOW XLA™ premium stretch fiber, that changes the way apparel looks and feels and the way designers can create without limitations. DOW XLA™ provides the ultimate in stretch performance without compromising the touch, or sustainable promise, of the base fabric.

With DOW XLA™ fiber there's virtually no use of Volatile Organic Compounds (VOCs) during the fiber spinning process. XLA™ is Oeko-Tex Standard 100 Certified* that it does not contain heavy metals. And, the raw materials that go into producing DOW XLA™ fiber have one of the lowest gross energy requirements per lb. than any other elastic fiber. XLA™ brings new technology to traditional fabrics resulting in natural fibers that still feel natural. All symbols of a world where the Human Element is embraced and life is filled with opportunity.

To discover more about the Human Element and sustainability at The Dow Chemical Company, visit www.dow.com/hu.

*For more information on Oeko-Tex Certification visit: www.oeko-tex.com