Amerchol Corporation names new North American sales team for the personal care products industry

Amerchol Corporation has named two new marketing managers for the hair and skin care markets. Denise Elias has been appointed Global Marketing Manager for Amerchol's complete line of skin care products, and Patricia Mayer has been appointed Global Marketing Manager for the company's hair care product line. Mayer and Elias will both report to Tom Malafronte, Business Director for Amerchol.

Ms. Elias will be responsible for developing the global marketing plans and market positioning for Amerchol performance products in the skin care segment of the personal care industry. She was previously employed as the Market Research Manager for The Dow Chemical Company's chelants, ETHOCEL* ethylcellulose resins, METHOCEL* cellulose ethers, and biocides.

Ms. Mayer will be responsible for developing the global marketing plans and market positioning for Amerchol performance products in the hair care segment of the personal care industry. Mayer was formerly Marketing and Technical Service Manager for Amerchol.

A subsidiary of Dow, Amerchol Corporation is a global manufacturer and marketer of performance chemicals for the personal care industry, primarily hair and skin care products. Among the company's more than 100 products are UCARE™ conditioning polymers, GLUCAMATE™ thickeners and emulsifiers, UCON™ fluids, METHOCEL cellulose ethers, HAMPOSYL™ surfactants, CELLOSIZE™ hydroxyethyl cellulose, POLYOX™ water-soluble resins, and methyl glucoside and lanolin derivatives.

®™* Trademark of The Dow Chemical Company ("Dow") or an affiliated company of Dow
Amerchol Corporation is a subsidiary of Union Carbide Corporation;
Union Carbide Corporation is a subsidiary of The Dow Chemical Company