Visit myaccount at Dow Worldwide

Power Cable Reliability With The Power Of Dow Inside

Houston, TX - November 03, 2009

The Dow Chemical Company has unveiled a new program, called Dow Inside, for power cable manufacturers and utilities. The innovative program, introduced by Dow Wire & Cable, a business unit of The Dow Chemical Company, is forward-thinking in the power industry, and is the latest in a series of investments Dow is making to build upon its commitment and position in the industry. The objective of the Dow Inside program is to work together with cable manufacturers to combine exceptional materials and higher quality standards to help produce cables with enhanced longevity, reliability and lower lifetime system cost.

"Dow Wire & Cable has a long heritage of standing behind its products and technology solutions with its deep knowledge of the power industry backed by the resources of the entire Dow Chemical Company," said Tim Laughlin, General Manager, Dow Wire & Cable. "Now we're bringing even more to the table through agreements with strategic customers and a new set of global standards that may even exceed industry requirements anywhere in the world."

Dow Wire & Cable is working with selected cable manufacturers to combine Dow's material and technology expertise with one of the best cable manufacturing processes with an agreement that all cables produced through such joint effort will help meet higher global standards. In return, these cable makers would benefit from Dow's forward-thinking technology, proven products, enhanced service and the strength of a creative and responsive supplier that can offer a competitive edge in a demanding industry.

For utilities, the benefit is access to a high-quality network of sourcing options that not only provides great cables for low cost over the lifetime of the power system, but also delivers enhanced reliability in the most demanding conditions.

The Dow Inside program is reinforced by the first of many product families, DOW ENDURANCEā„¢ insulation and semiconductive materials for medium, high and extra-high voltage cables. As new products and technologies are commercialized, they will be integrated into the Dow Inside program through fostering the right relationships in the power industry value chain.

About Dow Wire & Cable

Dow Wire & Cable, a business unit of The Dow Chemical Company, is a leading global provider of products, technology, solutions and expertise that the power industry can count on for reliability, longevity, efficiency, ease of installation and protection in the transmission, distribution and consumption of power, voice and data. Understanding that good relationships are essential to success, Dow Wire & Cable works together with cable makers, utilities, municipalities, testing institutes and other organizations around the world to develop solutions and create mutual value that will sustain the industry for years to come. For more information, visit www.dowinside.com.

About Dow


For Editorial Information:

David Winder
The Dow Chemical Company
(989) 636-0626