Dow Chemical Ranked 9th on InformationWeek 500 List

Receives Business Innovation Award for Analytics

Midland, Mich. - September 12, 2012

Mike Masciandaro, Business Intelligence Director and Tim Rey, Competency Director for Advanced Analytics received two awards on behalf of Dow Information Technology during the InformationWeek 500 conference on Sept. 11, 2012.

The Dow Chemical Company today announced that it ranked 9th on the 2012 InformationWeek 500, a list of the top information technology innovators in the U.S. In addition to being named to the Top 10, Dow also received the Business Innovation Award for Analytics – one of only eight category-specific honors conferred by the publication. The annual list was revealed September 11 at the InformationWeek 500 Conference and awards ceremony at the St. Regis Monarch Beach Resort in Dana Point, CA.

“We are pleased to be recognized for the combined capabilities offered through our Advanced Analytics and Diamond Systems Reporting initiatives, which provide competitive advantages like greater business intelligence and forecasting capabilities for Dow,” said Paula Tolliver, corporate vice president Information Systems, Business Process Services and Procurement. “These efforts further demonstrate that Dow Business Services provides strategic business impact.”

By connecting advanced mathematical methods and models with deep expertise in business, manufacturing, supply chain, R&D, marketing and more, Dow businesses can easily organize, analyze and visualize data in a way that enhances data-driven decision making. Within a year of full implementation, the combination of Advanced Analytics and Diamond Systems Reporting has become a vital part of Dow’s growth strategy.

The combined capabilities are now being used in a wide variety of projects and provide enhanced sales forecasts, early insight for business units, better leveraging of exchange rates for margin benefits, and keen understanding of staffing models. In addition, Dow Services Business – which offers business services, consulting, manufacturing services, and technical services – is offering these capabilities to external customers as well.

“In this tough and volatile economic environment, Advanced Analytics and Diamond Systems Reporting are critical offerings for businesses that have complex operations and models,” said Ed Noack, director of Dow Diamond Value Chain Consulting group. “The ability to offer predictive insight into trends helps us to advance our customers’ business strategies and create value using new avenues than in the past.”

“We will continue to build our modeling capabilities and easy-to-use reporting features to deliver competitive advantage,” said Tolliver. “In the midst of uncertainty, volatility and fierce competition, we are convinced that those capabilities will help Dow not only to survive, but also to thrive.”

About Dow

Dow (NYSE: DOW) combines the power of science and technology to passionately innovate what is essential to human progress. The Company connects chemistry and innovation with the principles of sustainability to help address many of the world's most challenging problems such as the need for clean water, renewable energy generation and conservation, and increasing agricultural productivity. Dow's diversified industry-leading portfolio of specialty chemical, advanced materials, agrosciences and plastics businesses delivers a broad range of technology-based products and solutions to customers in approximately 160 countries and in high growth sectors such as electronics, water, energy, coatings and agriculture. In 2011, Dow had annual sales of $60 billion and employed approximately 52,000 people worldwide. The Company's more than 5,000 products are manufactured at 197 sites in 36 countries across the globe. References to "Dow" or the "Company" mean The Dow Chemical Company and its consolidated subsidiaries unless otherwise expressly noted. More information about Dow can be found at www.dow.com.

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For Editorial Information:

Jennifer Kitt
The Dow Chemical Company
Dow Business Services
989-636-9230
jnkitt@dow.com