Dow India Introduces ENGAGE™ Polyolefin Elastomers at Plastomotive 2010

Innovative Solutions for the Automotive Industry – Now Available In India

Chennai - August 25, 2010

Dow Chemical International Pvt. Ltd (Dow India) is introducing a new generation of revolutionary modifier technologies – ENGAGE™ polyolefin elastomers - at Plastomotive 2010, an annual conference aimed at benefitting and enhancing the elastomer industry, in Chennai on August 25-26. ENGAGE enabled products are tougher and more resilient while retaining their flexibility, making it suitable for applications in the auto industry for interiors.

Launched recently in the US, the new generation of this technology is aimed at improving product attributes and dimensions and is now available for sampling to customers in India. Jaydeep Patel, development specialist, Dow India, will introduce the new product through a technical paper entitled. ‘ENGAGE™ Polyolefin Elastomers: Improving the Future of Thermo Plastic Olefins (TPO).’ In addition to the new product introduction, Dow India, will showcase a variety of other market-focused solutions from its thermoplastic polyolefin portfolio to illustrate applications specific to the automotive industry.

“Dow Elastomers have always been at the forefront in creative solutions, especially leading the way for Automotive TPO’s across the Indian market,” said Vipul Babu, sales director, Dow India, plastics. “With its expertise in cutting-edge technologies and custom solutions, Dow India is constantly transforming itself with strategies that drive its growth and the growth of its business partners through solutions and innovations.”

About Dow India

Providing market-leading products and solutions for important segments of Indian industry including building & construction, plastics & packaging, water & health, food & pharma, automotive, electronics, and renewable energies, Dow Chemical International Private Limited (Dow India) is committed to consistent growth through its expertise as a science and technology leader, its experience as a leading chemical company, and its engagement with the communities in which it operates. With almost 1000 employees in locations spread across the country, Dow India has three established Centers of Excellence in the areas of Engineering (Chennai), Research & Development (Pune) and Transactional Services and Expertise (Mumbai), four manufacturing sites, customer application centers and a variety of commercial offices. As a responsible corporate citizen, Dow India provides free artificial limbs and technology development for the 'Jaipur Foot' initiative; built homes through the 'Habitat for Humanity' Jimmy Carter Work Project, and is providing water purification technology to supply clean drinking water to villages in India. Further information can be found at

For Editorial Information:

Mahati Parashuram
Dow India
+91 99406 30046

Roysten D'mello
Dow India
+91 9833859074