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Better earnings growth. Better earnings consistency. To achieve these twin goals, we have embarked on a path to transform the Company in ways that will deliver greater long-term value for our stockholders. Rather than being a company predictable in its cyclicality, we will be a company that is more predictable in its profitability, even in an economic downturn. It’s a new direction—and we are well on our way.
Dow already bears the hallmarks of an industry leader: a drive for financial discipline and operational excellence, a balanced portfolio with significant presence in all major chemical chains, unmatched global reach, the low-cost advantages of site and product integration, and a depth of technological innovation that extends to both new and improved products and manufacturing processes.
On this solid foundation, we are shaping the new Dow. We are focusing our investments on projects that will significantly bolster our Performance portfolio. We are expanding our geographic presence, strengthening our position in key emerging economies around the world. We are creating exciting growth opportunities for our Basics businesses through strategic joint ventures. And we are driving ahead with our innovation agenda, building a robust pipeline of differentiated solutions … new products and new processes.
Our Performance portfolio, with its array of higher margin products and market-facing activities, promises faster growth and more consistent profitability than can be achieved within our Basics businesses. For that reason, it is the focus of Dow’s invest-for-growth agenda.
In 2007, we announced three new Market Facing businesses—Dow Coating Solutions, Dow Footwear Solutions and Dow Fabric and Surface Care—and we continued to aggressively grow our existing Performance business portfolio, both in size and geographic reach. Highlights from the year include:
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